Ahead of DMWF Asia 2024 in Singapore, top marketing professionals came together for an intriguing online session to discuss their views, predictions and trends for the 2024 marketing landscape.
Key takeaways:
- Major industry trends and predictions
- How this will impact marketing and vice versa
- How must marketing respond
- Role of the CMO – adapt or perish?
- How can the CMO ensure that their ecosystem of partners is not thrown under the bus, as they adapt and adopt more AI-led tech
Speakers:
- Alin Dobrea – Head of Marketing Solutions & Partnerships, ZALORA
- Nikki Taylor – Marketing Growth Strategy Director, APAC, UPS
- Low Ngai Yuen – Chief Merchandise & Marketing Officer, Aeon
- Abhishek Grover – Chief Digital Officer- Consumer Products, L’Oreal
- Moderator: V.C. John – DMWF Asia Host
Gain a deeper understanding of the strategies, tools, and techniques that will shape the future of your marketing strategy by watching today!
Watch the recording below:
