3 Ways to build data-driven confidence within your social media programs

There is an overall trend to move to a more humanistic, customer-centric approach to social strategy. We see companies moving towards a solutions-first approach by utilizing consumer and market intelligence.

Learn how online listening, data trends, and ethnographic studies can drive a more simplified, people-first social media program.

Key Learnings:

People First Insights: How to take complicated, custom data into digestible frameworks

Engagement Strategies: Why REAL communication is a differentiator at the community management level

Data-Confidence: When and where to pull the right metrics for performance

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