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Creative Automation, Data Analytics, Explainers & Visual Guides, Messaging Strategy

2nd December 2025

How zero-click and AI search are changing marketing

4098 view(s)

Data Analytics, Email Marketing, Explainers & Visual Guides, Machine Learning for Targeting

9th November 2022

How Amplifon achieved an ROI of £1 to £3 on direct mail campaigns

3556 view(s)

AI & Intelligent Marketing, AI-Powered Campaigns, Behavioural Targeting, Brand Identity, Chatbots & Virtual Assistants, Content Personalisation, Customer Data Platforms, Data & Measurement, Data Analytics, Generative AI, Machine Learning for Targeting, Media & Content, Performance Marketing Tools, Predictive Analytics, Social Media Marketing, Transparency & Trust, Workflow Automation

7th August 2026

Alchemiq brings real-time news discovery to ChatGPT, Claude, and Gemini

2852 view(s)

Content Personalisation, CX & Personalisation, Emerging Platforms, Feedback & Sentiment Analysis, Mobile Payments

7th April 2025

Best 7 customer feedback analysis tools

2240 view(s)

Brand Advocacy & UGC, Content Personalisation, Creative & Data Integration, Workflow Automation

2nd November 2020

Content creators: Here’s how to monetise digital content effectively

1706 view(s)

AI & Intelligent Marketing, Content Personalisation, CX & Personalisation, E-Commerce & Retail, Emerging Platforms, Media & Content, Omnichannel Retail

25th July 2025

Trending is out—YouTube is now all about your interests

1397 view(s)

1st June 2021

Virtual events set to grow in popularity post-pandemic

1340 view(s)

Data Analytics, Features, First- & Zero-Party Data, Generative AI, Omnichannel Retail, Retail Media Networks

24th February 2026

Walmart expands Scintilla In-Store to link store data and marketing

1315 view(s)

AI & Intelligent Marketing, Campaign & Strategy Execution, Features, Machine Learning for Targeting, Workflow Automation

6th April 2026

Search moves beyond keywords as AI reshapes ad targeting

1308 view(s)

AI & Intelligent Marketing, Creative Automation, Data Analytics, Generative AI, Martech ROI & Budgets, Workflow Automation

26th February 2026

Nestlé’s AI push brings new marketing tools into daily workflows

1261 view(s)

AI & Intelligent Marketing, Community-Led Growth, Emerging Platforms, Generative AI, Transparency & Trust

10th February 2026

Reddit and AI search are reshaping how brands get found

1093 view(s)

AI-Powered Campaigns, Chatbots & Virtual Assistants, Machine Learning for Targeting, Marketing Attribution Models, Privacy & Consent Management

22nd July 2026

ChatGPT ads test a new model for conversational advertising

1044 view(s)

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