Amazing Getty Images short marketing film

Running a Digital Marketing Agency puts me in front of stock photography websites on a fairly often basis and a lot of the time when I can’t find something on iStock I’m not too sure which one to turn to next. Well, Getty Images have launched an awesome marketing video which will put them on my list next time I’m looking for some photographs. Have a watch: Let’s wait and see if the other stock photography houses will catch on and launch their own campaigns to try and stay ahead in a...

29 May 2012 | Advertising

My top six Twitter tips

Some of my good friends are finally starting to ‘get’ Twitter, and as a result, I find myself tweeting and sharing more. Below are some of my top Twitter tips for noobs and veterans alike.

                  Schedule your tweets. This may not make much sense, but nobody wants their timeline filled with rapid fire tweets from the same person. Schedule your tweets with tools like HootSuite or Buffer and...

20 February 2012 | Social Media Marketing

Excellent Google+ Business Page launch strategy

I’ve spoken about creating a Google Plus Page for your business before, in fact, I provided you with a step by step guide, so there’s no excuse not to have one. Now I want to tell you about a really great way to get that page rolling with content. Remember, Google’s search is the number one search engine and Google own Google+, so Google is going to rank Google+ information in their search engine and that’s all the rage at the moment for people who want to increase their organic...

3 February 2012 | Search Marketing

Clean up your Twitter account

I came across an incredibly useful tool earlier today, Twit Cleaner, which assists you in determining who you should no longer follow or who you follow that isn’t of much use to you and so forth. The application is easy to use, you authorize your account against it, it runs some tests and sends you a DM with a link to your report. It’s important to note that the application doesn’t auto-tweet from your account! I ran a test on the report and it showed me users that fell into the...

25 October 2011 | Social Media Marketing

4 websites to help you find the best keywords

The other day James sent a tweet out to all the SEOs asking about being able to predict the potential traffic a keyword has. This is a tricky topic because it’s not so much about predicting keyword traffic, it’s about first selecting excellent keywords relevant to the niche in question and then possibly using tools to predict keywords. At least that’s how I’ve always recommended people do it. It’s a similar approach I tell bloggers about concentrating on great content and enjoying...

11 September 2011 | Data-driven marketing

Twylah: Your personal trending Twitter tool

Twylah is an awesome new web service that aggregates your tweets and creates your own brand page, basically summarised by the topics that you tweet about most. Think of it as your very own trending topics Twitter page. On your home page, Twylah displays your ten most tweeted about topics in an expanded view, with your top topics in the menu bar, which can be expanded to reveal more of your favourite themes.

Twylah also gives you the option to ‘pin’ your...

8 September 2011 | Social Media Marketing

The must-read guide to Facebook’s new privacy settings

Facebook have just rolled out new privacy settings which make it much easier to share posts, tags and photos and links with exactly who you want. Facebook have simplified the privacy features and made them more straightforward by placing them inline with the content you want to share, as opposed to being on your settings page. Facebook has also given users more control over their homepage, allowing them to choose how photos and posts get added, along with who is allowed to see them. Instead of...

1 September 2011 | Social Media Marketing