Performics: Talking to the CEO about SEO strategy
How does a performance marketing company stay one step ahead of the game? MarketingTech spoke to Daina Middleton, Performics CEO, and Matt Miller, Performics SVP strategy and analytics, about SEO, semantics and social CRM.
The algorithms change, but the principles remain
According to Performics, if you’ve got a healthy attitude to SERPs and have the right strategies in place, all the bluff and bluster about avoiding SEO traps is irrelevant.
“It’s really funny, the algorithms do change and we...