Three ways you can use Google’s tools to dominate local search

Often, when companies think about search engine optimisation, it’s largely focused on determining where their business shows up on a search results page. While this is, of course, an important part of the equation, it also assumes that all search is the same. In truth, search results are not created equal — especially when it comes to those for local businesses.

Unlike companies that operate primarily online or...

By Joe Arduini, 09 October 2019, 0 comments. Categories: Advertising, Advertising Technology, Search Marketing, Web Analytics.