How businesses can enhance the customer experience through digital to stay ahead of the curve

Retail has witnessed significant change in recent years as the overlap between online and in-store continues to blur. The competition has intensified as technology has created new opportunities for innovators and the overall retail landscape is now more unpredictable than ever before.

Consumers drive the charge behind technological innovation in the British retail sector; indeed, according to the ONS, the average weekly...

By Anshuman Singh, 28 January 2019, 0 comments. Categories: Customer Experience, Data-driven marketing, Personalised Marketing.