How to lose friends and alienate people: Why brands can’t get lazy with social media

Facebook doesn’t have a lot of friends right now. Fresh revelations are coming to light over the Cambridge Analytica scandal and it was reported that the data of 87 million users were improperly shared with the political consultancy firm.

I’ve argued elsewhere that we shouldn’t...

By Trevor Evans, 26 April 2018, 0 comments. Categories: Branding, Content Marketing, S-Commerce, Social Media Marketing.