5 tips to capture your audience’s attention

More than other types of content, webinars give marketers the power to connect with audiences in a personal and immersive way. A firm favourite amongst B2B marketers, webinars are often touted as a top source for leads and ideal for all aspects of the customer journey.

But how can you keep people engaged? According to new research in GoToWebinar’s 2017 Big Book of Webinar Stats, only 40% of marketing webinars are taking advantage of...

By Daniel Waas, 01 February 2018, 0 comments. Categories: Video & Audio Marketing.

Create a captivating presentation in 6 steps

Public speaking can be a daunting prospect, especially when the audience tends to form an opinion in the first 60-seconds of the presentation. Catching the attention of the audience, building credibility and motivating them to listen isn’t an easy task.

There’s nothing worse than spending hours planning, preparing and practising – only to find you lost the entire group just moments after beginning.

Giving an effective presentation means working with both the audience and the topic....

By Daniel Waas, 05 October 2017, 1 comment. Categories: Best Practice, Customer Experience.