Don’t be afraid to embrace the new ‘vampire economy’

(c)iStock.com/mbolina

Another Halloween may have been and gone, but it seems that the UK population is still rife with vampires – vampire shoppers, that is. According to Barclaycard, there is a growing ‘Vampire Economy,’ as one in three Brits now spend more money shopping online at night, compared to five years ago. The evolution of technological devices has given...

By Saima Alibhai, 12 January 2017, 0 comments. Categories: Commerce, E-Commerce.

So, have you started thinking about Black Friday?

(c)iStock.com/baona

Winter is coming.

Fans of HBO’s Game of Thrones will be quite familiar with this warning, usually uttered by the Starks, lords of the North, to be prepared for the cold, darkness and hardship coming to their land. For retailers, the winter months are front of mind as well, but for much more cheerful reasons.

Over the last few years, Black Friday has become a prominent feature in the British retail calendar, and for many retailers, it’s now the biggest day of the year in terms of...

By Saima Alibhai, 31 August 2016, 0 comments. Categories: Commerce.