5 reasons you should encourage consumers to call you
With the ever-rising usage of technology and digital platforms, there are growing concerns over which marketing platforms are working and which aren’t.
Whether you’re marketing across online or offline platforms, it is vital that you measure your data to determine which methods of marketing are proving useful.
However, one of the most important areas marketers aren’t collecting relevant data from is customer phone calls. Businesses should be encouraging more verbal interaction with customers because calls...