The past, present and future of email as a channel

Just to get some necessary housekeeping out of the way: this is not going to be another article that harps on validating whether there is any staying power left in email. Don’t get me wrong, I actually think one has to pay homage to a humble beginning before being able to truly appreciate the possibilities of full potential.

Those of us who actually happen to be fortunate enough to have careers in the email channel, the ones of us who are passionate and enjoy being trendsetters, can appreciate what the father of email

By Jai Williams, 29 November 2012, 0 comments. Categories: Email marketing.