5 must-haves for social media management

Social media has grown from a curiosity to an integral piece of corporate strategy in the space of only a few years. Nearly overnight, companies have brought on whole teams of specialists to craft effective social media strategies and manage multiplying numbers of social media accounts. Companies are hungry for better social media tools to engage their constituents. Below is five features key to delivering on a social media strategy.

1) Scheduling

Social media doesn’t sleep, but that doesn’t mean...

By MediaFirst, 05 September 2013, 1 comment. Categories: Advertising Technology, Social Media Marketing.

The 3 must-have components of inbound marketing

However today, buyers (your...

By MediaFirst, 21 March 2013, 1 comment.

B2B Marketing Benefits From A Consistent Program Of Press Releases

B2B marketing efforts benefit from a stream of Press Releases, issued at least monthly. Readers see your press release, a.k.a. news release, in many media outlets: online, in print, on tablets, and formatted for mobile devices. Social networks and social media tools leverage the distribution of press releases on LinkedIn, Twitter, Facebook, YouTube and on social bookmarking websites, such as Deleicious.com, StubleUpon.com, Digg.com, Reddit.com, etc. With MediaFirst as your PR firm, know that we leverage these...

By MediaFirst, 10 October 2011, 0 comments. Categories: Advertising Technology.

Are you taking advantage of LinkedIn?

LinkedIn has many tools beginning with a personal profile extending to a company profile and beyond that the ability to connect to many linked in groups. For professionals in the marketplace, a LinkedIn profile is a must. Potential employers, your current clients, prospective clients, and even coworkers expect to find you on LinkedIn and understand your professional qualifications from what you've listed in your profile.

LinkedIn Groups

You may belong to up to 50 LinkedIn groups. You may also create those...

By MediaFirst, 01 October 2011, 0 comments. Categories: Advertising Technology, Branding, Commerce, Social Media Marketing.

Who Owns Social Media? PR or Marketing?

Marketing is all about pushing the company messages out to target audiences through a variety of channels, which can include Twitter, Facebook, LinkedIn, etc. However, social media is about engaging in conversations with your target audience, something that push marketers aren’t that skilled at. Try promoting your business on Twitter and Facebook, and you will lose followers. Social media is not specifically for lead generation (marketing) but more for raising brand awareness and thought leadership...

By MediaFirst, 10 August 2011, 0 comments. Categories: Social Media Marketing.