Google’s Chrome ad blocker switches on tomorrow
February 15th marks the date that Google will enable its highly-anticipated in-built ad blocker for Chrome.
Google has said that the aim is not to get rid of all ads from Chrome, but to specifically target the most annoying and intrusive ads out there. The company will be using the standards set out by the Coalition for Better Ads to judge which ads will be blocked.
Of particular focus will be full page ads that block users from seeing page content (prestitial) and flashing animated ads. This were identified...