Why the marketing bubble may be about to collapse – and how digital fits into it
Over the past 25 years, multiple economic and related bubbles have negatively impacted the United States and the world. These bubbles include the very famous dot.com bubble, the not-so-famous technology bubble, and the very financially damaging housing bubble and real estate bubble.
Whether you believe in the concept of bubbles or not, I believe that the marketing sector is on the verge of a bubble that is truly about to pop.
Let’s be real; not all media and not all trends last....