What is the real business value of Pinterest?

Pinterest: What is it?

Pinterest is picking up speed like a locomotive. Most insiders have already signed up. Probably because they are afraid to miss the next big thing. Those who have not are probably afraid to ask the "what is Pinterest?" question aloud. 

Pinterest is ultimately a virtual pin board where consumers can grab images from their web surfing activity and ‘pin’ them up on categorical boards that allow them to share and revisit the information as necessary. It is a channel that is visual in nature, currently draws a largely female audience, resonates topically with the home, fashion and food (amongst others) and is leveraged heavily for planning.

Facebook’s response to Pinterest - Mistakes that Facebook has made

A recent TechCrunch article looks at how a new Facebook app called 'Pinvolve' allows users and brands to add a ...

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arif
21 Jun 2012, 3:13 p.m.

first I would like to thanks to Marketing tech. the article is very full of Information and catchy but i want to ask a question I have an account in Pinterest But how to Increase my follower...i also follow many people on pinterest.. Nobody Follow me..
My Question is How to increase Followers?

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Jeanne-Elise M.Heydecker
22 Jun 2012, 8:08 a.m.

I fail to see how B2B customers can use Pinterest successfully, especially in the business services sector. We're a consulting firm, so we don't have products to showcase. We've tried posting photos we've used from events at the office, but it really doesn't seem worth the effort. Any suggestions?

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