How about a game of Mini Maps?

I love it when brands get deeply engaged with social media, and Mini have managed to do this with the release of their Google Maps mashup game called Mini Maps. The premise is fairly simple, the game allows you to modify your virtual mini and then race against your friends all over the world, whilst tracking things on Google Maps.

The game looks like a lot of fun, so I’ve managed to track down a video for you to take a watch of and decide whether it’s something you’d like to play. What...

By imod.co.za, 20 June 2011, 0 comments. Categories: Campaigns, Social Media Marketing.

FourSquare hits 10 million members in 2 years!

Grief, it always amazes me at how quickly online networking sites such as Facebook, Twitter and FourSquare have raced to having memberships of millions of users and in so little time!

FourSquare was created in 2009 by Dennis Crowley and Naveen Selvadurai and in just over 2 years they have 10 million users, can you even imagine what that exponential growth must be like?

By imod.co.za, 20 June 2011, 0 comments. Categories: Campaigns, Social Media Marketing.

Social Media Lessons Learned from Anthony Weiner

If you’ve been following the news at all you should have heard about New York Congressman Anthony Weiner’s “sexting” scandal. The details of the scandal can be found easily on other sites so we won’t get into them, but Weiner has admitted (after initial hesitation) to engaging in inappropriate contact with six women over the course of three years through social networking sites like Twitter and Facebook. While this certainly isn’t the first “oops” moment of...

By Nick Stamoulis, 20 June 2011, 0 comments. Categories: Social Media Marketing.

Picture it: Photo Sharing with Instagram

When it comes to photo sharing social networks, Instagram is the most popular by far. It’s a photo sharing app for the iPhone that connects to Facebook, Twitter and Foursquare, among others. The premise of this app is to take photos, apply filters and optionally a tilt-shift effect and share it with friends.

You can view feeds of friends’ photos, like them and even comment on them. There’s also a Popular tab for viewing the most liked photos on Instagram, which provide inspiration to...

By imod.co.za, 17 June 2011, 0 comments. Categories: Social Media Marketing.

How to Optimize Your Facebook Page for SEO

There is no denying that Facebook is the 800 pound gorilla of social media marketing. A reported 600 million people visit Facebook every month! Regardless of your product niche, chances are at least a handful of your target audience uses Facebook to varying degrees. Creating a Facebook page for your company is a great way to connect with your customers, but don’t let it stop there. Your Facebook profile can rank in the search engines right alongside your website, so don’t forget to optimize it for...

By Nick Stamoulis, 17 June 2011, 0 comments. Categories: Organic Search, Social Media Marketing.

Social timing – part 1 [infographic]

Earlier today I blogged about When To Tweet?, which is a web application which connects to your Twitter account and looks at when your followers are most active, so that you have an idea when it’s best to send out a tweet if you’re looking for people to see it or interact with you. Really useful if you’re a marketer.

Twitter’s not the only place that has a science around timing, in fact, all social networks are like this and it’s nothing new to anything we know about. Just think...

By imod.co.za, 16 June 2011, 0 comments. Categories: Data-driven marketing, Social Media Marketing.

When should you tweet?

People use Twitter for all sorts of reasons, to find new business, to make friend, to chat to friends, to find out news, to ask questions and as a marketing tool. There’s no best reason in my opinion, it’s up to you how you use it.

I use Twitter for all sorts of reasons, but because I run iMod and because I enjoy driving traffic to this blog, I use it to do just that, drive traffic. Now, there are so many things to take into account when...

By imod.co.za, 16 June 2011, 0 comments. Categories: Social Media Marketing.

SEO Blog Posts to Read for June 16, 2011

Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! How to Write Copy for Social Media There is a dividing line between writing in the voice of the brand and writing in the voice of the customer. This post includes a graphic that explains five ways you can deliver on...

By Nick Stamoulis, 16 June 2011, 0 comments. Categories: Organic Search, Social Media Marketing.