What makes the perfect selfie?
In the world of social media influencers, a good selfie is worth its weight in gold. A well-executed selfie can be the difference between plain, old narcissism and a genius bit of self-promotion.
But what elevates a humble picture of your own face into a powerful engagement tool that gets people sharing, liking and commenting?
A research paper set to appear in the European Journal of Marketing claims to have distilled the essence of the perfect selfie into three...