The SEO faux pas in McDonald’s ''that place where Coke tastes so good" campaign
When one of the world's leading companies achieves 4 million hits on YouTube, you can bet that everyone is lovin' it.
Especially the ad agency that came up with the idea of the Hollywood star Mindy Kaling, endorsing another brand, Coca-Cola, and linking it all to Google search.
So why are so many people in the SEO community spluttering on their drinks over the TV and online campaign designed to drive online search? At first glance the ads seem to show a perfect pitch and a nod to all users of modern...