Get a Google Plus widget for your blog

I remember a period of blogging where social widgets were massive and the minute a new service launched so did a widget, which would be hugely accepted. These days social widgets are released when new initiatives take place, but the up-take isn’t as big and this is more than likely because there are just too many.

Including a Facebook, Twitter, FourSquare and Google+ widget on your sidebar could easily use up around 1600px at least, which is a huge amount of real estate considering the fact that you...

By imod.co.za, 28 August 2011, 0 comments. Categories: Content Marketing, Publishing, Search Marketing, Social Media Marketing.

New Social WordPress plugin from MailChimp

MailChimp has launched a new WordPress plugin which aims to assist bloggers with the whole integration of Facebook and Twitter. The aim is to allow you to collect everything and put it all in one place, in other words, your blog.

The plugin comes with a number of awesome features and functions, so if you’re not interested in just the basics, then it would make sense to read up on the features, as it looks like there’s something for everyone who blogs and is a little social.

Here are some...

By imod.co.za, 22 August 2011, 0 comments. Categories: Content Marketing, Publishing, Social Media Marketing.

Social Media is the New Focus Group

Ten years ago if a company wanted consumer insight they’d set up a focus group and provide some incentive for a small group of people to sit in a room for a few hours and answer questions about a product, service, or brand. Along with surveys, it was one of the only ways to find out what actual customers are thinking. Well, social media has changed all of that. Businesses that have a social media presence are now provided with customer feedback on a daily basis and the primary difference is that the...

By Nick Stamoulis, 16 August 2011, 0 comments. Categories: Branding, Publishing, Social Media Marketing.

Website helps identify London looters

Whilst watching Sky News I heard a reporter talk about CCTV publishing photographs of the looters and actually wondered to myself whether publishing them on Facebook would assist with finding and tagging people, but then I figured people would mess with it.

A new website called Zavilia.com has launched which publishes photographs of the looters and once several people have identified a looter, the looters name is sent to the police. They do have a

By imod.co.za, 09 August 2011, 0 comments. Categories: Publishing, Social Media Marketing.

#Londonriots – Fuelled By Mobile, Not Social Media

Social media sites Facebook and twitter were blamed today by Government and Metropolitan Police spokespeople for fanning the UK #Londonriots and looting over the weekend.  Fingers were pointed at these social networking sites for the fact that they enable people to send out calls for people to gather together.

The disturbances happened after the fatal shooting of Tottenham father of four Mark Duggan who was allegedly killed in a minicab on Thursday by police firearm officers.

Blaming these sites is just placing a distraction for the real reasons for the unlawful behaviour that took place, highlighting a lack of understanding or will to understand of how people...

By Julio Romo, 08 August 2011, 0 comments. Categories: Publishing, Social Media Marketing.

Crowd sourcing your music video #vaccinesvideo

Sony have come up with a digital marketing campaign, which aims to fuel the music video of The Vaccines new single called Wetsuit. The idea is fairly straight forward, but definitely something new:

The public are able to submit photographs in real-time by simply shooting and tagging with the hashtag #vaccinesvideo on Instagram. The director of the movie is going to then source all the content for the music video from what the public submit.

I’m a big fan of user generated content, I feel that it gives...

By imod.co.za, 19 July 2011, 0 comments. Categories: Publishing, Social Media Marketing.