Remembrance Day to be held on Twitter

Twitter will hold its first Remembrance Day service today, holding a two-minute silence on the social network.

Tweet Remembrance was created by a group of Methodists, in order to spread tribute messages to people associated with World War I, II and present wars.

The service's aim is to engage everybody with Remembrance Day that are unable to attend church, whilst encouraging followers to tweet in order to build awareness of Armistice...

By Dani Millward, 11 November 2011, 0 comments. Categories: Publishing, Social Media Marketing.

New Analytic Software for an Evolving Social Media

To update Facebook’s Pages, social media marketing company Wildfire have been taken on board to develop a solution to integrate the development of Facebook Insights data with existing Pages analytics. Wildfire previously advised on the development of the Insights system, and plan to incorporate the two to enable companies to find and attract thousands more “fans” via Pages.

Additional features, according to

By Paul Fennemore, 04 October 2011, 0 comments. Categories: Campaigns, Commerce, Publishing.

How social screening can help the recruitment process [infographic]

A while ago I wrote an article on how the recruitment industry was shifting due to social media technology. I would like to add to that conversation by talking about social screening. Social screening is the process of searching for potential candidates in social websites like Facebook, Linkedin and Twitter and “checking them out.” This is a hotly debated topic...

By Mike Saunders, 04 October 2011, 0 comments. Categories: Branding, Commerce, Publishing, Social Media Marketing.

Facebook Updates Its Layout To Add Functionality

Facebook unveiled a new layout today, merging the News Feed and Most Recent stories. All of your news is situated in one place, with Facebook’s algorithms deciding which updates will be most interesting and relevant to you.

All new top statuses and photos that got posted while you’ve been away from Facebook have been marked with a blue corner. Facebook have also increased the size of the photos in...

By imod.co.za, 22 September 2011, 0 comments. Categories: Campaigns, Publishing, Social Media Marketing.

Should you represent your brand on Facebook?

As a Digital Marketer I like to stay abreast of what’s happening on the various social networks. Facebook and Twitter are definitely the biggest two and more than likely the most popular, with the likes of LinkedIn not too far behind. That said, most brands are realizing that they need a presence on Facebook and Twitter, but the question is, is the ROI worth while?

I read a post a day or two ago, which lists...

By imod.co.za, 17 September 2011, 0 comments. Categories: Advertising, Advertising Technology, Campaigns, Publishing, Social Media Marketing.