Facebook Marketing Tips for SEO

We all know that Facebook is a great marketing tool because it allows businesses to interact with their customers on a daily basis. It’s a place to form relationships and share valuable content while building a brand in the ever important social space. Just because your Facebook Page is technically owned by Facebook, that doesn’t mean that you can’t do your best to optimize the Page just as you would optimize your own website. Remember, it’s important to always think about SEO when...

By Nick Stamoulis, 23 August 2011, 0 comments. Categories: Organic Search, Social Media Marketing.

Bing Gives Link Building Advice

Bing Talks Link Building

There is no doubt about it — building links is important. What is more important is building the right links. A link on a site selling baby supplies when you are a tire manufacturer is not going to help even in the slightest. The...

By Maciej Fita, 22 August 2011, 0 comments. Categories: Organic Search.

When It’s Time for Keyword Cleanup

One of the most important, if not the most important, parts of an SEO campaign is the keywords that are chosen. After all, they lay the foundation for all of the work that follows. Selected keywords are used in the meta tags, anchor text links, and throughout the content that is published on your own website and blog and on any other website that you submit content to.

They need to be spot on, or else you may find that you are attracting the wrong audience, or maybe you aren’t even attracting an...

By Nick Stamoulis, 19 August 2011, 0 comments. Categories: Organic Search.

5 reasons to Get Active on Social Networking Sites

Hopefully by now you know and accept the fact that social media is not going away. Having revolutionized the way we interact online, social media can be an incredibly useful tool for marketers and businesses. However, it’s not enough to just have the Facebook page or Twitter handle. Just existing on a social networking site isn’t worth much anymore, other than a few links to help build a link portfolio. If you really want to make social media work for your business, you have to get active!

Here are...

By Nick Stamoulis, 19 August 2011, 0 comments. Categories: Content Marketing, Organic Search, Social Media Marketing.

How Google and Bing searches compare

Bing vs. Google

A recent study has shown that Google may be falling short of Microsoft's search engine, Bing, when it comes to the helpfulness and relevance of their search results. The study looked at just how many searches made using the search engines actually resulted in a visit to one of the suggested websites. The findings were very interesting;...

By Gareth Morgan, 17 August 2011, 0 comments. Categories: Organic Search, Search Marketing.

Often Forgotten OnSite SEO Must Haves

When it comes to optimizing your site, there are a lot of things to remember to do. You have to conduct keyword research on a page by page basis, optimize the content, write meta descriptions, include call-to-actions in the content, create unique URLS, developing an internal linking structure and much more. It’s often easy to forget one or two things from your SEO checklist when optimizing your site, especially if your site has hundreds (if not thousands) of pages.

Are you guilty of forgetting these...

By Nick Stamoulis, 17 August 2011, 0 comments. Categories: Organic Search.

Conducting Blog Research – SEO Video Tip

Blog commenting is an excellent form of link building for numerous reasons. However, the hardest part (and most time consuming) about blog commenting is actually finding good industry blogs to comment on. Here are a few tips to help guide your blog research so you can leave comments on blogs that are going to help your SEO.

Watch this week’s SEO video lesson here!

 

By Nick Stamoulis, 16 August 2011, 0 comments. Categories: Content Marketing, Organic Search, Social Media Marketing.

Monitor Your Online Reputation with Social Networking

One of the most important assets a company has is its online reputation. Your online reputation effects how customers view your company and brand, how much search engines “trust” your website and whether or not your company will be able to survive any negative attention. Monitoring what people are saying about your company online is a crucial component is maintaining your online reputation.

Social networking sites offer a bevy of information and online chatter about your brand. If you aren’t...

By Nick Stamoulis, 16 August 2011, 0 comments. Categories: Branding, Organic Search.