Bloody well right: Would you open an email with a swear word in the subject?
If a new report from email service platform Mailjet is to be believed, then more than a quarter of Brits will open an email that has a swear word in the subject line.
The study showed that 27% of emails with a swear word in would be opened by Brits. When compared to the average open rate of emails sent to the same distribution list with swear words included then the open rate increased by 28.6%.
Softer, old-fashioned swear words such as ‘Gordon Bennett’ and ‘numpty’...