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Customer Data Platforms

Use customer data platforms to unify and activate customer insights for more targeted and effective campaigns.

AI agents are changing commerce - Now measurement must catch up

Customer Data Platforms

9th September 2026

AI agents are changing commerce – now measurement must catch up

The next AI shopping battleground isn't online, it's instore

Customer Data Platforms

4th September 2026

The next AI shopping battleground isn’t online, it’s instore

Zara overtakes Nike: Is AI personalisation becoming a brand-building channel?

Customer Data Platforms

26th August 2026

Zara overtakes Nike: Is AI personalisation becoming a brand-building channel?

Albertsons says AI shoppers spend more: Is conversational commerce finally proving its value?

Customer Data Platforms

25th August 2026

Albertsons says AI shoppers spend more: Is conversational commerce finally proving its value?

McDonald’s is a Top 10 global brand & its app may explain why

Customer Data Platforms

18th August 2026

McDonald’s is a Top 10 global brand & its app may explain why

Ads are entering AI assistants: What digital marketers need to know now

Customer Data Platforms

18th August 2026

Ads are entering AI assistants: What digital marketers need to know now

Customer Data Platforms

7th August 2026

Alchemiq brings real-time news discovery to ChatGPT, Claude, and Gemini

Customer Data Platforms

16th April 2026

The world’s largest ad holding company just bet its AI future on one vendor

Tesco partners with Adobe on AI-driven marketing using Clubcard data

Customer Data Platforms

16th April 2026

Tesco partners with Adobe on AI marketing using Clubcard data

Unilever partners with Google Cloud to expand AI use in marketing and commerce

Customer Data Platforms

20th February 2026

Unilever partners with Google Cloud to expand AI use in marketing and commerce

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