The top strategies for digital marketing success in 2018
Charming today’s entitled consumers will be the key challenge for marketers next year.
To make inroads, they need to create truly tailor-made experiences and mobile-first engagement and leverage the value of owned channels.
Mega Trend - Artificial Intelligence
2018 will see artificial intelligence (AI) advance from cutting edge technology to status quo. Built into audience engagement platforms, AI will bring new levels of relevance into automatically delivered content, help marketers to recognise...