Misspellings Won’t Help Your SEO

Ever since we started school we were taught the importance of spelling and grammar. If we made spelling mistakes in a paper we were docked points. Sure, Microsoft Word’s autocorrect feature comes in handy, but mistakes still slip through the cracks. Spelling in the business world is just as important, if not more so, as it is in the 8th grade spelling bee finals. People can make a snap decision based on a small typo in a correspondence that can result in losing a million dollar account. What it...

By Nick Stamoulis, 23 September 2011, 0 comments. Categories: Content Marketing, E-Commerce, Organic Search, Search Marketing.

Time-lapse from the International Space Station

A time-lapse taken from the front of the International Space Station as it orbits our planet at night. This movie begins over the Pacific Ocean and continues over North and South America before entering daylight near Antarctica. Visible cities, countries and landmarks include (in order) Vancouver Island, Victoria, Vancouver, Seattle, Portland, San Fransisco, Los Angeles. Phoenix. Multiple cities in Texas, New Mexico and Mexico. Mexico City, the Gulf of Mexico, the Yucatan Peninsula, Lightning in the Pacific...

By imod.co.za, 19 September 2011, 0 comments. Categories: Content Marketing, Social Media Marketing, Video & Audio Marketing.

Writing Good Search Engine Copy For Your Blog

There are two things you should keep in mind when writing good blog content for your website, firstly, copy should always be written first for humans and secondly for search engines. One thing you do not want to happen is to get so caught up in the SEO side of your writing that is becomes difficult to read from the user side. Don’t forget that writing requires some creative flow in order to keep your reader attracted and reading. Too much technical SEO in the writing can cause your readers to...

By Maciej Fita, 12 September 2011, 0 comments. Categories: Content Marketing, Organic Search.

Do You Need to Change Your URLs?

The URL is more important than you’d probably think when it comes to SEO and usability. After all, it shows right there along with the meta title and meta description that you so carefully crafted in a search result. It seems kind of silly to have a perfect looking title and description and a URL that looks like junk. The URL can contribute towards a user’s decision to click on the link or not. If it’s easy to understand and accurately conveys what’s on the page, users will be more...

By Nick Stamoulis, 07 September 2011, 0 comments. Categories: Commerce, Content Marketing, Data-driven marketing, E-Commerce, Organic Search.

The Risks of Writing a Company Blog

In my 12+ years as an SEO professional, I’ve found that just about every business can benefit from publishing a company blog. It doesn’t matter if it’s B2B or B2C, or what industry your business operates in—a good business blog can be invaluable for your SEO and Internet marketing in general. There are probably hundreds of blog posts out there full of great reasons why you should start a company blog. (I have even

Tips for Redesigning Your Website

Your website is an incredibly important and powerful online tool. First off, it’s your business’s calling card. When someone arrives on your site, they way it looks will influence whether they stay or bounce out. Your brand is (at least it should be) well reflected in your website design. An outdated website creates a bad user-experience.

Websites need to be fast, clean and well organized in order to convince your traffic that you are worth doing business with. We can all spot a website that...

By Nick Stamoulis, 06 September 2011, 0 comments. Categories: Commerce, Content Marketing, E-Commerce.

How to get an iPhone app for your blog

A new service has launched called Wiziapp, which effectively allows you to turn your blog into a native iPhone application that can be searched for, found and downloaded through the App store, worldwide.

The service operates as a WordPress plugin, which requires an install, the setup of some simple config bits and pieces and that’s it.

The core features:

  • Just ‘plugin’ and play
  • Native user experience
  • Available on the App Store
  • Stats and Data
  • The plugin isn’t free, but it’s...

    By imod.co.za, 05 September 2011, 0 comments. Categories: Advertising Technology, Campaigns, Content Marketing, Publishing.

    4 Ways to Get More Value out of Your Blog

    Blogs are great because they provide a place for individuals and businesses to share their thoughts and knowledge to a wide audience in an informal and easy to use format. Unfortunately not all blog owners use their blog to its fullest potential. They brainstorm a topic idea, write about it, post it, and that’s it.

    In order to get the most out...