Google Wallet is here!

Google Wallet is an Android app that makes your phone your wallet. It stores virtual versions of your existing plastic cards on your phone. Simply tap your phone to pay and redeem offers using near field communication, or NFC (what?).

Google Wallet has been designed for an open commerce ecosystem. It will eventually hold many if not all of the cards you keep in your leather wallet today. And because Google Wallet is a mobile app, it will be able...

By imod.co.za, 21 September 2011, 0 comments. Categories: Commerce, M-Commerce, Search Marketing, Social Media Marketing.

Do You Need to Change Your URLs?

The URL is more important than you’d probably think when it comes to SEO and usability. After all, it shows right there along with the meta title and meta description that you so carefully crafted in a search result. It seems kind of silly to have a perfect looking title and description and a URL that looks like junk. The URL can contribute towards a user’s decision to click on the link or not. If it’s easy to understand and accurately conveys what’s on the page, users will be more...

By Nick Stamoulis, 07 September 2011, 0 comments. Categories: Commerce, Content Marketing, Data-driven marketing, E-Commerce, Organic Search.

The Risks of Writing a Company Blog

In my 12+ years as an SEO professional, I’ve found that just about every business can benefit from publishing a company blog. It doesn’t matter if it’s B2B or B2C, or what industry your business operates in—a good business blog can be invaluable for your SEO and Internet marketing in general. There are probably hundreds of blog posts out there full of great reasons why you should start a company blog. (I have even

iPhone Jailbreaker gets job at Apple?

A 19-year-old New York man who created a program that allows iPhone users to “jailbreak” the device to run unauthorised applications claims to have landed an internship at Apple.

Nicholas Allegra, creator of the site JailBreakMe, announced the news on Thursday on his Twitter feed @comex.

“The week after next I will be starting an internship with Apple,” Allegra said.

Graham Cluley, a senior technology consultant at computer security firm Sophos, said in a blog post that Allegra has...

By imod.co.za, 06 September 2011, 0 comments. Categories: Best Practice, Campaigns, Commerce.

What happens on Skype every day?

Skype’s just released a mini infographic which showcases what happens on Skype very single day. The infographic goes on to show how 700 million minutes of free Skype-to-Skype calls are made every day, in and amongst some other amazing statistics.

What’s interesting is the information on Skype video calls, which clearly show that it’s getting hugely popular.

Let’s not diddle daddle, have a look:

By imod.co.za, 06 September 2011, 0 comments. Categories: Campaigns, Commerce, Publishing, Social Media Marketing, Video & Audio Marketing.