Why your search results are the 'face' of your brand

(c)iStock/portishead1

Today, due to the ubiquity of smartphones and their impact on consumer decision-making, location marketing is essential to how any business portrays itself to the world.

Nearly every search we do now returns maps and local results powered by diverse types of location data, from menus and product offerings to reviews and hours.

Your local search results are your brand in the eyes of the customer.

What this means is your brand is engaging in location marketing whether you do it...

By Jon Buss, 03 November 2016, 0 comments. Categories: Search Marketing.