Video marketing: This is why you’re doing it all wrong
Picture credit: iStockPhoto
Feature Video is becoming more and more important to content marketing. More often than not, a quick video pitch will last far longer in the memory than a block of text or a generic press release.
Some companies are doing video very well. Plenty more, though, are making a right pig’s ear of it.
One company which aims to change that is Nideo, a B2B video content platform.