Brands, it's time to stop ignoring the mobile payment revolution
Every new stat on mobile adoption should serve as a wake-up call to brands that are still ignoring the growth in mobile transactions, which last year were worth more than £20bn to British retailers.
By 2019, retail mCommerce sales will reach £40bn and represent 43.7% of total retail eCommerce, according to eMarketer.
As it stands, mobile payments make up a third of all UK transactions. The rapid evolution in retail technology has opened the floodgates for...