Samsung gets one up on competitors with Galaxy S5 Ice Bucket Challenge

If you’re getting a little jaded of celebrities, friends and co-workers voluntarily dousing themselves in ice water, albeit for a very good cause, here’s a novel twist on it from Samsung.

The Samsung Galaxy S5 has officially taken the Ice Bucket Challenge, raising awareness for ALS, or motor neurone disease, and nominated the iPhone, the HTC One and the Nokia Lumia to go next.

It’s worth noting that

By James Bourne, 22 August 2014, 0 comments. Categories: Brands, JustForFun, Social Media.

Take a look at the animated Google Doodle “that will make the world a better place”

Animation is on Google’s mind – or their homepage to be exact – and it’s an animation first.

June 9's animated Google Doodle is the first time that a student-created piece has been animated for the homepage.

The Doodle is the winning entrant for Google’s 7th annual Doodle 4 Google – a K-12 competition where young artists from all 50 states doodle it out at the...

By Homebaked Films, 11 June 2014, 0 comments. Categories: Google, JustForFun.

The best Twitter fights of all time

From global pop stars to footballers and all the Z-listed celebrities in between, Twitter has become the modern day social platform for a good old fashioned slanging match. Using the instant message platform to their advantage, insults can be published immediately, reaching all corners of the globe and with the potential to be seen by millions.

In amongst the insults are some comedy battles, with some of the more memorable involving a One Direction member and a national rugby player, another One Direction member and national paper...

By Gareth Morgan, 30 April 2014, 0 comments. Categories: JustForFun, Social Media, Twitter.

The new £1 coin: MarketingTech’s favourite parodies

For those in the UK, the yearly Budget announcement is filled with expectation, anticipation and tradition. Inevitably, the past few years have seen more bad news than good for the economy, but there were some very interesting moments in Chancellor George Osborne’s speech yesterday.

The news which created the most front page headlines was the announcement of a new ‘resilient’ 12-sided £1 coin.

“Our new pound coin will blend the...

By James Bourne, 20 March 2014, 0 comments. Categories: Branding, JustForFun, Twitter, Viral.

Happy 25th birthday the World Wide Web: The past, present and future

March 12 1989: the day that Tim Berners-Lee wrote a proposal which would become the World Wide Web. The breakthrough of connecting hypertext to the Internet sealed the deal, with the project being posted to the alt.hypertext newsgroup in August 1991.

It remains one of the biggest technological innovations in history. Yet not surprisingly, its inventor is looking to the future – and proposes a ‘Magna Carta’ for the web in order to protect the rights of its global userbase.

“We need a global...

By James Bourne, 12 March 2014, 0 comments. Categories: Brands, Developers, Domains, JustForFun.

The best Valentine’s Day marketing stories [infographic]

If there’s one thing more predictable on Valentine’s Day than a man buying flowers from a petrol station, it’s brands putting together romance-related research. MarketingTech finds the best Valentine’s Day stories

According to research from Rakuten Marketing, the recession is hitting lovers in the pocket. The average basket size on Valentine’s Day decreased by 20% in the UK in 2013, compared to the year before.

Similarly, it will come as no surprise that most people leave their...

By James Bourne, 14 February 2014, 0 comments. Categories: Brands, Consumers, Infographic, JustForFun.

Top 10 myths associated with working in the digital industry

Just like any other industry, when it comes to working in the digital sector, it’s fair to say that there are more than a couple of misconceptions and myths circulating about the roles available and the work involved.

Now, I don’t know whether it’s because it’s still classed as a fairly “new” industry or the fact it’s just a little bit mysterious, but somehow, somewhere some pretty silly misconceptions have been formed – and I’m sure I’m not alone in...

By Amy Edwards, 17 December 2013, 0 comments. Categories: JustForFun, SEO, Strategy.

Quietroom attempts to rebrand Santa for the 21st century

While not all brands are aiming at the same market, they all want to portray the best possible image. Yet without due care and attention to its user base, some brands get outdated, stuffy and worn out.

A rebrand strategy is therefore essential. But how do you solve a problem like Santa? Brand communication specialists Quietroom set about this task in a recently published document, with tongues firmly in cheeks and poking fun at branding and marketing speak.

The opening...

By James Bourne, 12 December 2013, 0 comments. Categories: Branding, Brands, JustForFun, SME Tips, Strategy.

Research claims £10bn online Christmas pot up for grabs for retailers

Retailers are being told to be vigilant over the festive season, with a new survey released today claiming that 65% of people will be online at some point on Christmas Day – with 63% logging in on Boxing Day.

The research, conducted by open cloud provider Rackspace, revealed some interesting findings regarding consumers’ holiday online habits.

One in five polled said they would shop using their tablets – up from 12% this time last year – with 16% saying they would use their smartphones, up from 11%....

By James Bourne, 25 November 2013, 0 comments. Categories: Consumers, JustForFun, Selling.

Online advertising: A history from 1993 to the present day [infographic]

It’s been 20 years this month since the first online advert was sold – and, like a lot of technological journeys, it’s a fascinating look at how far we’ve come.

Anyone who wants to remember what public opinion was of the World Wide Web and the Internet back in 1993 need look no further than this documentary piece which spoke of “the growing phenomenon of Internet”.

Yet it’s an interesting yarn as to how it came about. The first...

By James Bourne, 11 September 2013, 0 comments. Categories: Advertising, Infographic, JustForFun, Mobile.