Marketing Tech News

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    How one press release got first page Google love in less than 24 hours

    There’s a lot of debate these days about whether online PR can be effective in a world of overhauled search algorithms, social media pushes, and a fast pace that generally pushes big news off the front page almost as soon as it comes about. A Naples, Florida based SEO company has evidence that there is still a place for good PR and online press releases, bringing home some excellent results for a low investment through a news release within a mere 24 hours.

    About 2 weeks, 5 days ago - 0 comments - Categories: Branding, PR, SEO, SME Tips
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    The marketing science of shareable headlines

    The factors that make an article go viral are numerous, but one must-have is a headline that encourages people to not only open the article but share it with the whole wide world as well.

    About 1 month, 2 weeks ago - 0 comments - Categories: Social Media, Twitter, Viral
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    How retailers are influencing mobile sales in 2014

    Businesses are trying to find new and novel ways to keep people in their stores so they will buy more of their products. It is becoming more and more difficult to keep the attention of today’s savvy consumers. They are usually well researched and know exactly what they want.

    About 1 month, 2 weeks ago - 0 comments - Categories: Brands, Infographic, Mobile
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    8 email marketing resolutions for 2014

    With the New Year comes an opportunity to do things differently (and better) than you did the year before. While personal resolutions such as losing weight and getting in shape are important to your personal health, why not take the time to make a few resolutions with your career health in mind too?

    About 3 months, 1 week ago - 0 comments - Categories: Email
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    How retail startups should be using social media

    Retail startups are becoming more popular by the day all around the world, and as the market expands, so does the need for marketing when keeping up with the competition. In terms of marketing, the best shot a retail startup has is social media. Cost effective, quick and easy to use, social media is a great way for retail startups to interact with their consumers, market their products, and see what other retail stores are doing.

    About 3 months, 2 weeks ago - 0 comments - Categories: Social Media, Startups
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    How to maximize your Pay Per Click ROI

    PPC campaigns will substantiate inexpensive for your gallantness as it promotes your online business by targeting millions of feasible clients without heavy burden on your pocket - becoming a winner with PPC marketing and rising your ROI (Return On Investment) consists of first cognizance about the essential concepts.

    About 4 months, 3 weeks ago - 0 comments - Categories: Advertising, Brands, Industry
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    8 common mistakes in eCommerce design

    The way you design your eCommerce website can impact the results you get. Poorly designed websites turn people off and send them towards a competitor. It’s second only to your products in importance. If we look at Internet Retailer, their studies claim US eCommerce will grow by 13% this financial year. If your sales aren’t showing the same positive signs of growth, make sure you aren’t making any of these common design mistakes.

    About 5 months ago - 0 comments - Categories: Brands, e-commerce, Strategy
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    How big retailers are fighting for Black Friday sales

    There’s really only one item that brave Black Friday shoppers need — a mobile device. Whether you’re rocking a phone, a tablet, or one of those new hybrid ‘phablets,’ your device is the perfect tool for plotting your shopping route and letting you know where the best deals are. This year many stores have created special content especially for social networking fans and device owners. As more and more users sign up for communities like Facebook or Pinterest, smart businesses are too.

    About 5 months ago - 0 comments - Categories: Branding, Brands, Selling
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    15 best ways to promote your content effectively

    There are those who stubbornly hold on to the view that if you generate great content then you do not need to work that hard to promote it. If this were true once when there wasn’t so much content online then it is certainly not true anymore. The harsh reality today is that the World Wide Web is full of great content that never gets seen. You really do not have a choice but to very aggressively promote your content if you want it to reach a significant audience as you build up your website.

    About 8 months, 1 week ago - 0 comments - Categories: Content, Industry, SME Tips, Social Media, Strategy
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    Why you should audit your backlinks following Penguin 2.0

    High rankings in the search engines for competitive keywords in your industry are extremely valuable. You can practically guarantee a steady stream of targeted visitors to your offer and convert that traffic into new customers for your business.

    About 8 months, 3 weeks ago - 0 comments - Categories: Google, SEO, Strategy
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