Google squares up to CNIL for round three of privacy row
Google’s difference of opinion with the Commission Nationale de l’Informatique et des Libertes over its privacy strategy is to reach a head next ...
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3 Blog Posts That Draw Visitors
In order to drive traffic to your blog, you need to post frequently. You also need to choose the right type of blog posts for your readership. Depending on your blog's subject, this might mean regular news updates, opinion pieces or something else, but there are a few types of blog posts that are almost always successful. Here are three types of posts that can bring more visitors to your website.
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Technology does not always provide consumers what they want: Simplification
A recent study by global communications firm Ketchum found that most consumers want to use technology to simplify their lives.
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6 tips to accelerate word of mouth through social media
Marketing through word of mouth took a temporary backseat when mass media started to boom. Television, radio, and print ads captured the attention of millions, making them the most preferred means of advertising. But today the shift back to word of mouth is clear, and brands need to go back to making people talk about them instead of talking at people.
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Bing integrates social search with nifty new sidebar feature
Microsoft is introducing deep integration with social networks to Bing, aiming to bring more personal relevance to its user search experience.
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Optimize for Mobile and Watch Your Social Media Presence Soar
If you follow the tech conference circuit as closely as we do, you’ll notice that seemingly every year the likes of South by South West (SXSW) and the Mobile World Congress (MWC) bring us a host of new social media startups.
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Don’t Judge Your Social Success From One Update
When it comes to social media marketing, it's easy to lose the forest for the trees.
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Caffrey’s and Spotify’s partnership to draw in younger drinkers
Caffrey’s is hoping to “attract a lost generation of smooth ale drinkers” in a digital marketing campaign with Spotify, it has been announced.
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Why is Internal Linking Important?
The search engines don’t rank websites as a whole in the SERPs; they rank individual pages. For most site owners, their homepage is going to get the lion’s share of traffic and inbound links, but that doesn’t mean that deeper internal pages can’t also be useful from an SEO standpoint.
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Google changes AdWords ad rotation: Not for the better
Yesterday on the Inside AdWords blog, Google announced a new change to AdWords and the way adverts are rotated.
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Ways to Ruin the User Experience on Your Site
Great SEO cannot save a bad website, no matter how strong off an offsite link building campaign you invest in. If your site doesn’t have a good user experience, you’ll never see the increase in conversions you were hoping for, even if your traffic does improve.
